In today's image-saturated-everything,  truly unforgettable images, those that slow us down enough to interrupt our day to day are increasingly difficult to surface from the rough. The Billboard Creative aims to change that. Founded in 2012, the project connects artists with mass audiences by displaying their images on billboards in some of Los Angeles' most heavily trafficked intersections  for an entire month. In 2015, they turned LA into what they described as an "open air gallery" with forty-five works ranging from established  artists like Ed Rusha, to emerging artists like Shannon Rose. This year's exhibition, up through the beginning of January 2017, is curated by artist Mona Kuhn, and continues TBC's tradition with 45 artists of varying disciplines. We interviewed Kuhn to learn more about the project and her curatorial process, and we've included some of our photography-based highlights below.